MILAN DESIGN WEEK: Behind the Luce Solida Installation
AT THIS YEAR’S MILAN DESIGN WEEK, SOFFA WILL SHINE NEXT TO GALLOTTI&RADICE, THE ITALIAN FAMILY COMPANY THAT HAS BEEN PRODUCING HANDMADE GLASS OBJECTS FOR MORE THAN SIXTY YEARS.
The small Italian company was born out of a pure passion for glass. It started with limited production of mostly mirrors and lighting, with each piece created individually to allow for the highest level of finishing detail possible. From the beginning, Gallotti&Radice was committed to creating new, innovative designs that honoured traditional glassmaking processes and techniques. This commitment has stayed with the company for over sixty years, and it has helped to fulfil the founders’ vision of a family firm that would span generations and thrive on a reputation of innovation authenticity.
Luce Solida, the company’s installation for this year’s Milan Design Week, emerged out of a desire to create an innovative design that would be futuristic yet honour the brand’s origins. Pietro Russo had a profound understanding of the company’s wish and embraced it with his highly distinctive approach. The result is an interactive, artistic installation at the company’s new showroom on Milan’s Via Cavallotti, a short distance from Piazza del Duomo.
In Luce Solida, Russo’s creative play with space, light and shadow is intended to evoke a feeling of poetic disorientation in which visitors experience movement to the accompaniment of sound effects. Russo approached the installation as both a designer and a scenographer, drawing attention to the forms of the various objects and their placement in space, as well as their collective influence on our perception of art and design. ‘I want my work to tell a story,’ affirms the designer. Together with Gallotti&Radice, we are thrilled to be a part of it.