The Lítomikroje Collection Restores Folk Costumes

H.R.G., A PRINTING COMPANY BASED IN LITOMYŠL, CAME WITH A NEW THEME FOR THEIR 2018 CALENDAR. IT WAS INSPIRED BY FOLKSY TRADITIONS AND THE CULTURAL TREASURE OF LITOMYŠL: THE FOLK COSTUMES. 

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The tradition of Bohemian folk costumes is a proud one. Countless villages, especially in the Moravia region, flaunt their authentic, by hand decorated costumes, during festivals and parades. Litomyšl might not have the most pompous ones, but Lítomikroje shows that even the simple costumes can still dazzle with their beauty and unique charm.

The process of reconstructing the original look of the costumes involved a collaboration with numerous experts on both fashion history and traditional customs of the region. The result of the whole project is an authentic set of a female folk costume, traditionally meant for festive occasions. The embroided red socks, which were by then worn by young single women, now represent a final touch to the whole collection, being given as a gift together with the calendar.   

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Words: Kristýna Svobodová | Photos: H.R.G. Archives